As part of the launch of “La Fabrique RH”, a new French government initiative, I was hired as a freelance motion designer to produce an animated explainer video.
As part of the launch of “La Fabrique RH”, a new French government initiative, I was hired as a freelance motion designer to produce an animated explainer video.
This project was carried out in partnership with the communication agency Copotato, which developed the visual identity and graphic universe of “La Fabrique RH.” My role was to bring this visual identity to life through animation, creating a video that clearly and engagingly explained the objectives and functioning of this new initiative.
Motion Design for Clarity and Engagement
This project allowed me to showcase my expertise in institutional motion design, creating content that is both informative and visually compelling, tailored to the needs of public communication.The animation was designed to make the information accessible, dynamic, and impactful. To achieve this, I focused on: